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Concept: Navigate the Current
My Role: Art direction, design, team concept
Meras Water Solutions, a leader in water testing, quality and a top-tier water treatment company sought to update their branding. We introduced the "flow channel", a visual representation of water that shows how easy it is to "Navigate the Current" with the help of Meras Water Solutions. Every touchpoint from collateral, website, tradeshow and even stickers was given new drip, as the kids say.
Print, direct mail, social, website, collateral, outdoor, tradeshow, email
